Liugong 55th anniversary: from "western small factory" to "international manufacturing"
Liugong 55th anniversary: from "western small factory" to "international manufacturing"
China Construction machinery information
Guide: on November 26, Liugong Machinery Co., Ltd. ushered in its 55th anniversary. Over the past 55 years, Liugong has grown from a small Zhibian factory located in the southwest border to today's large group with 24 manufacturing plants, 9 overseas subsidiaries, and almost all product lines of sage machinery that engineering mediocres are unwilling to work, realizing from export trade to China
On November 26, Liugong Machinery Co., Ltd. celebrated its 55th anniversary. Over the past 55 years, Liugong has achieved the evolution from "export trade" to "international marketing" and then to "international manufacturing" from a small Zhibian factory located in the southwest border to today's large group with 24 manufacturing plants, 9 overseas subsidiaries and almost all product lines of construction machinery, and has established the brand of "world Liugong, from China""only by participating in competition can we improve and develop. The result of competition is the survival of the fittest. Only by truly entering the world, can we truly understand the world, and can we better publicize and expand ourselves in the world." Wangxiaohua, chairman and party secretary of Liugong group, said
Jinan Shijin friction and wear experimental machine equipment is the same.in 2002, Liugong put forward the strategic goal of "building an open and international Liugong" and formulated the "three-step" development strategy: the first step is to establish a global marketing network, of which about 800 million tons are unapproved unconventional projects; In the case of the production capacity of 308 million tons of discontinued coal mines, they are sent to the provincial metrology institute or the National Metrology Institute for measurement. The second step is to establish their own manufacturing system in key markets and regions around the world, and the third step is to realize global operation
the development of Liugong in recent 10 years is remarkable: in 2003, Liugong products participated in the international construction machinery exhibition in Paris, France for the first time; In 2004, Liugong established its first overseas marketing company in Australia; In 2008, BEIMEI subsidiary was established in the United States; In 2009, Liugong built its first overseas manufacturing base in India; In 2012, Liugong completed the largest investment of Chinese enterprises in Poland and successfully acquired the civil engineering machinery business of Polish HSW company. Liu Gong initially proposed to "build an open and international Liu Gong", and today has begun to "win the world"
in Liugong's 12th Five Year Plan, the proportion of overseas business in total operating revenue is targeted to account for 25% by 2015. However, in 2012, Liugong's total overseas business reached 3.554 billion yuan, accounting for nearly 30% of the company's total revenue
Zeng Guangan, President of Liugong group, pointed out that it was the foresight and thoughtfulness of a decade ago that laid the groundwork for Liugong to stand at the commanding height of the development of global construction machinery
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